Snowball · The portfolio

We run GTM for founders. These are the receipts.

7 founders across 4 YC companies. Every number on this page comes straight out of the clients' own LinkedIn accounts. We pulled them on 21 August 2026.

3.7M
Roster reach · last 30 days
15.8×
Alok's ramp · first 17 days
Aditya's inbound DMs
Aditya AroraAditya Arora
Alok KumarAlok Kumar
Nuha HashemNuha Hashem
Shubham MehrotraShubham Mehrotra
Sam TukeSam Tuke
Manish KeshwaniManish Keshwani
Nick WestNick West
+ 3 more founders onboarding now
Founder-led content Intent-based outreach Organic plus inorganic Numbers pulled live from client accounts 7 founders · 4 YC companies Founder-led content Intent-based outreach Organic plus inorganic Numbers pulled live from client accounts 7 founders · 4 YC companies
Media budget
$0

That's the ad spend behind every impression on this page. The founders own this attention.

No estimates either. We read every figure post by post from the client's own account.

The engine

We lead with GTM. Organic plus inorganic.

We run content, intent capture and outreach as one system.

Layer 01 · Credibility
Founder-led content

We publish daily posts in the founder's voice, and buyers check that profile before they reply.

Layer 02 · Intent
Intent capture

We collect every engager, profile view and follower into a warm list. Each one is a buying signal.

Layer 03 · Pipeline
Outreach that lands warm

We run outreach on that list from the founder's profile, plus cold email to the ICP, and book the meetings straight into the founder's calendar.

The founder earns trust in the feed. We turn that trust into booked meetings. The 3 layers, run as one
Case study 01 · since January

Aditya Arora. 200K to 3.5M monthly.

He runs Faad Capital and has been with us since January. Below is his live profile, then every post since. We measured it all on 21 August.

Aditya Arora's live LinkedIn profile
Live · 21 Aug
Cumulative impressions since January We read it from his account, post by post
Jan to Aug 2026
JanFebMarAprMayJunJulAugAug · proj
Growth
17.5×
Monthly reach vs his pre-Snowball baseline
Since January
15.2M
Total impressions on the posts we ran
Last 30 days
3.52M
The May peak is holding as the new baseline
Followers
+21,719
148,000 to 169,719 since January

His inbound DMs tripled, he signed new consulting clients, and he sold more books. Those three are his numbers. We read the chart straight off his account.

Receipts

The posts, as they ran.

We embedded them straight from LinkedIn, so you're looking at the live posts.

34K views · Alok
337K views · Aditya
9.8K views · Nuha
288K views · Aditya
20.5K views · Alok
277K views · Aditya
6K views · Nuha

Each card is the real post, straight off the feed.

Case study 02 · since 4 August

Cozmo AI. 17 days in.

Alok and Nuha had gone quiet on LinkedIn in spring. We took over on 4 August.

Alok Kumar
Alok Kumar
Co-founder & CEO · Forbes 30 Under 30
15.8×
Monthly reach run-rate vs his prior 4 months
Apr to Jul, before us60,686
First 17 days with us135,493
Best post, day one34,243

He reached more people in 17 days than in his previous 4 months, twice over.

Nuha Hashem
Nuha Hashem
Co-founder & CTO · deep technical lane
7.4×
Monthly reach run-rate vs her prior 4 months
Apr to Jul, before us45,801
First 14 days with us39,676
Best post, hiring launch9,788

2 weeks in, she sits within 14% of her previous 4 months combined.

Their hiring launch reached 18,012 people in a day, on zero spend. We aren't claiming any meetings at day 17. We switch outreach on once the trust layer has had a few weeks to set.

The roster

7 founders. All building their own distribution.

Each founder came for a different reason, and each one is buying the same asset: attention they own. We keep the roster small, one named owner per account.

FounderReach · last 30 days
Aditya Arorafaad capital · 8 months in
3,521,111
Alok Kumarcozmo ai · yc w22 · day 17
135,493
Nuha Hashemcozmo ai · yc w22 · day 14
39,676
Total · last 30 days3,696,280
Aditya Arora
Aditya Arora
CEO, Faad Capital
Here to be a defining voice of Indian venture

Investor in 130+ startups and a bestselling author. His inbound has tripled and he reaches 3.5M people a month.

Live since Jan169,719 followersIndia
Alok Kumar
Alok Kumar
Co-founder & CEO, Cozmo AI
Here to build the personal brand his market buys from

Forbes 30 Under 30, building the OS for property claims. We run his content plus LinkedIn and email outreach, all pointed at his buyers.

YC W22Day 17San Francisco
Nuha Hashem
Nuha Hashem
Co-founder & CTO, Cozmo AI
Here to build her own brand next to the company's

She left a near-finished PhD to build Cozmo, and she runs the deep technical lane.

YC W22Day 14San Francisco
Sam Tuke
Sam Tuke
Founder & CEO, Lightmeter
Here for clients

Lightmeter does $600K ARR in email outreach infrastructure, and his buyers live on LinkedIn.

YC W22~$600K ARRBerlin
Nick West
Nick West
Lead Campaign Strategist, Lightmeter
Here for clients, on the second Lightmeter profile

He owns commercial strategy at Lightmeter and posts as the second voice for the same company.

YC W22Onboarding 21 AugColombia
Shubham Mehrotra
Shubham Mehrotra
CEO, Laudco Media
Here to keep a 10-year personal brand growing

She runs Laudco across India, Singapore and North America, and she's a Goldman Sachs 10,000 Women alum and TEDx speaker.

18,121 followersSingapore
Manish Keshwani
Manish Keshwani
Managing Director, TLM Group
Here to become a recognised voice in global distribution

He runs a $200M-scale tech and logistics distributor: 56 countries, 250 people, 18 brands.

56 countriesDubai
The sequence

Reach compounds before pipeline does.

These are real numbers from our longest-running account. Every founder we take walks the same curve, whatever their starting size.

Month 1
Cadence and voice

We capture the voice, rebuild the profile and start daily posting. His 200K monthly reach became 400K.

Months 2-3
The feed re-rates you

800K, then 1M. Strangers start sending DMs, and the warm list gets its first real names.

Months 4-5
The step change

1.2M, then 3.5M. Inbound tripled, and buyers started writing in.

Month 6 on
We turn attention into pipeline

The peak holds as the new baseline while we work the warm list into booked meetings, and the content keeps compounding.